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The company micro environment

(1) Suppliers. Suppliers are the firms which provide  the resources needed by the company to produce its goodsand service, e.g., labour, fuel, electricity, rubber, paper, tools,equipment, etc. (2) Company. In making marketing plans, marketing...

Main divisions of Marketing Research

●Product Research●Sales Research●Customer Research●Promotion Research 1. Product Research- This is concerned with the design, development, and testing of new products, the improvement of existing products, and the forecasting of likelytrends in customer’s preferences in...

Basic terms of Financial Accounting

1. Assets: An asset is anything of value owned byan enterprise. They consist of tangible objects or intangible rights owned by an enterprise and carrying probable future benefits. Examples of tangible assets are cash,...

Methods for Finding of Unit Costing

To find out the unit cost of production, three sys-tems are mainly, used in cost accounting. These systems are as follows- 1.Cost Sheet2.Statement of Cost.3.Production Account. Cost Sheet Cost sheet is a tabular type...

process of accounting costing

Process Costing This system of cost determination is used in those firms and industries, where the raw material passes through various processes and stages before it is converted to a manufactured goods or finished...